Emma Clark

UI/UX Designer
10 years of experience
UI/UX designer with 10 years focused on usability, interaction patterns, and how quickly a first-time visitor can find what they came for.
Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team
Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team Review Team
Every template in our library is evaluated by the same team of 11 professionals. Six are designers and five are developers, each with 10 or more years of experience building websites for a living. They are the reason a score on this site means something.
No template is scored by one anonymous person or a hidden algorithm. Each reviewer evaluates independently, from their own area of expertise, and their scores are averaged into the numbers you see on every template.
The six designers each rate a template's design on its own merits. Their independent scores are averaged into the published Design Score. The five developers do the same for build quality, and their independent scores are averaged into the published Dev Score.
The Overall Score is the average of those two numbers: (Design Score + Dev Score) / 2. A template has to reach 7.0 Overall to be published at all. You can read the full rubric on our scoring methodology page.

UI/UX Designer
10 years of experience
UI/UX designer with 10 years focused on usability, interaction patterns, and how quickly a first-time visitor can find what they came for.

Product Designer
11 years of experience
Product designer with 11 years connecting user journeys, design systems, and the end-to-end experience across a whole site rather than a single screen.

Digital Designer
13 years of experience
Digital designer with 13 years across visual communication, typography, and composition, with a sharp eye for consistency at scale.

Visual Designer
10 years of experience
Visual designer with 10 years in art direction, composition, and imagery, focused on whether a template has a clear visual point of view.

Web Designer
10 years of experience
Web designer with 10 years in practical layout, responsive design, and the everyday decisions that make a site work on real screens.

Product Designer
13 years of experience
Product designer with 13 years focused on product clarity, interaction systems, and whether a template supports the goal a buyer actually has.

Frontend Developer
12 years of experience
Frontend developer with 12 years focused on responsive behavior, component quality, and how a template holds up once you start editing it.

Full Stack Developer
10 years of experience
Full stack developer with 10 years spanning frontend and backend, focused on how well a whole template is engineered to ship and scale.

Web Developer
11 years of experience
Web developer with 11 years focused on practical build quality, browser compatibility, and templates that ship without surprises.

Backend Developer
12 years of experience
Backend developer with 12 years focused on the technical foundations, reliability, and structure underneath a template.

Frontend Developer
10 years of experience
Frontend developer with 10 years focused on component systems, interaction quality, and frontend performance.